Despite the rain, the hip-hop and EDM infused Trillectro music festival saw thousands of people emerge on the RFK Stadium festival grounds in Washington, DC for a full day of music and culture. With a variety of acts headlined by Big Sean, Baauer, Migos and surprise appearance from Reebok asset Travi$ Scott, our Reebok Classics x Shoe City pop-up experience was strategically placed in the center of all the action. Along with a variety of upcoming 2015 footwear releases from Reebok on display, we housed numerous interactive elements like a branded photo-booth, corn hole, basketball pop-a-shot, and even a few games of Twister. Winners of each activity were rewarded with a YourReebok gift card to create their own personalized pair of Reeboks for free at our two iPad customization stations. In addition to many people walking away with a free pair of Reebok Classics, everyone was treated to Luc Belaire Rose courtesy of DJ Money and the Black Bottle Boys. While inside our tent, we made sure you didn’t miss any of the Trillectro performances as we streamed the entire thing LIVE on a 65-inch flatscreen. Shout out to everyone who came through, but if you weren’t able to make it, continue below for more pictures from the Reebok Classic x Shoe City experience at Trillectro 2014.
Performance pictures courtesy of Brightest Young Things.