Sportswear companies have been vying for the top spot in Women's athleticwear. Women's buyer Lapiffany Shearin tells the tale of why Nike is leading the pack this fall. "Nike has recently transitioned in to a female minded brand while maintaining their athletic appeal. Picture Teyana Taylor, she's sassy sporty, and that is the fall feel I am going for this year. Fashion is an athletic competition , and against stiff competition Nike is winning the race."
Why Nike? Shearin continues, "Nike has evaluated the women’s apparel collection by adding a fashion twist to the assortment. By starting the movement “The Force is Female” Nike celebrates woman and reminds us how strong woman are, how brave they are, and that they are a force".
Check out some of the Women's Nike Fall Fashion below and head over to our Women's Nike Page to shop the full collection.
Nike keeps the Smokey Mauve colorways fresh with a bodysuit and jogger combination. Rose gold accents from the half zipper on the bodysuit to the Nike symbol bring out subtle feminine touches. The bodysuit is made with a soft stretch fabric for all day comfort while the joggers have a streamlined tapered profile. Also pictured are the Air Force 1 LXX (W) in a Summit White-Oil Grey colorway. The crackle metallic offers a modern take for women on the iconic hoops shoe that blends classic style and fresh, crisp details.
"The Force is Female" rules the front of this crop tee. Made with soft cotton fabric, the Nike Sportswear Women's Cropped T-Shirt delivers a casual look in a relaxed, cropped design.
The Nike Sportswear Rally Women's Hoodie features soft fleece and an adjustable hood to help keep you warm and comfortably covered. The hoodie pairs perfectly with the matching jogger. For a softer yet feminine look wear the matching bodysuit with any Nike sneaker.
We love the soft and subtle colors for fall including Nike's Guava Ice where iconic branding meets modern metallic's in the Nike Sportswear Rally Women's Print Metallic Crew. Shine on with a classic silhouette covered in the Swoosh design. The matching Sportswear Leg-A-See features the same iconic Swoosh branding with the metallic touch. The Guava Ice colorway needs to be worn with this look in the lifestyle shoe, the Air Max 270. Combined with a Terra Blush the 270 molds to the wearers foot with its mesh upper and dual density foam layer.
The Nike Sportswear Hoodie features soft fleece and an adjustable hood to help keep you warm and comfortably covered. Wrapped in Nike's Rust Pink the hoodie off sets the soft colorway of the Air Max 95 Light Silver/ White-Particle Moon seen.
In celebration of the female, this Sportswear Nike Hoodie and Sportswear Jogger stuns in a floral print with "The Force is Female" embroidery on the left sleeve. Brushed-back fleece offers plush warmth and a hood with a drawstring offers adjustable coverage. In white and olive colorways with "The Future is Female" embroidery lands on each piece for a subtle yet powerful statement.
Shop the full collection of Women's Nike at YCMC.com
