Reebok Classic Celebrates 30 Years of The Classic Leather Sneaker

Last night the YCMC crew rolled through the legendary S.O.B.’s in New York City, where Reebok Classic threw an amazing event to help celebrate the 30th Anniversary of the iconic Classic Leather sneaker.
 reebok13
 
The event was presented by one of our good friends, the crazy talented graffiti artist, Stash, showcasing the many different iterations of the Classic Leather sneaker since its inception in 1983. It also showcased the newest iteration of the Classic Leather, the City Classics collection, where Stash curated a talented collective of 12 of the world’s upcoming graffiti writers representing various cities around the world to utilize the sneaker silhouette as a blank canvas for their artwork.
 
reebok4
 
reebok5
 
Kicking off the performances you had the legendary Doug E.Fresh taking the crowd on a musical journey through hip hop dropping all the crazy classics and taking us back with his hit "The Show.... 6 min, 6 min, 6 min, Doug E Fresh your on" you couldn't help but sing-a-long.
 
reebok1
 
Doug E. Fresh
 
reebok19
 
Doug E. Fresh
 
Keeping the show moving and getting the crowd into a frenzy was none other then Philadelphia Freeway. This guy always rocks the crowd and delivers with so much energy. He definitely shut it down with his classics like "What We Do" and "Flipside."
 
reebok18
 
Freeway
 
reebok17
 
reebok11
 
Set Free, Stash, Freeway and Ryan Cross
 
The live performance kept on rolling, Vinny Cha$e, Kirko Bangz, Travi$ Scott and Ace Hood all kept the crowd rocking throughout the evening.
 
reebok7
 
Vinny Cha$e
 
reebok6
 
Vinny Cha$e
 
reebok16
 
Kirko Bangz
 
reebok10
 
Travis Scott
 
reebok12
 
Vado
 
This was definitely a memorable night and we had a ball partying it up with all our industry pals and colleagues. The new City Classics collection will drop at retail in July! Until the next time, Stay Fresh My Friends!
 
reebok15
 
reebok14
 
reebok3
 
Brandy & Millyz
 
reebok20
 
Chase N Cashe
 
reebok9
 
Set Free & Jim Jones
 
Photography by Jimmy Giambrone