Celebrate basketball and New Balance heritage with their latest 550 release in two new colorways; White with Varsity Orange and a classic White with Black.

Circa 1989, the New Balance 550 was a pro favorite and ran up and down the courts helping to make basketball history. When the brand decided to give its fans some back, New Balance made its own history. Now it’s back with some fresh new colorways inspired by its origins so that we can celebrate where it all started.

The Varsity Orange colorway is vibrant and playful, reminiscent of the fun atmosphere surrounding old-school b-ball culture. It’s a fresh addition to today’s sampling of sneakers, but it’s tied to something familiar and beloved.

A black and white combo is timeless and sleek. Forever relevant like the sport the 550 draws inspiration from, this colorway is perfect for any occasion and any fit.

Basketball and sneakers have a long and legendary history, and the New Balance 550 has been there almost since the beginning.